In our fourth year of Commercial Art we will be focusing on working as designers, preparing our portfolios and enhancing our craft. We will work on self promotion, layout design, design careers, realistic computer imaging, professionalism in the design industry, web design and animation. This is going to be our toughest year yet, the most challenging but the most fun and rewarding.
Just being a great artist is not all there is to being a good designer. The ability to work collaboratively with a team and understand the design industry is a must. To build a successful career requires not only creative talent and a great portfolio but an understanding of the best practices in the ever-evolving business of graphic design. Included will be an exploration of creative business processes, marketing and self-promotion, negotiating and pricing, ethical standards of practice and professional relationships in design.
Just some of the things we will cover this year:
1. SFH Poster Designs
2. BT Teen Arts Festival
3. Layout Design (brochures to magazines)
4. Marketing & Ethnography
5. Fashion Show Project
6. Event Flicks Project
7. Advanced Illustrator (vector)
8. Art Institiute Design Contest (with Advanced Illustration)
9. Advanced Photoshop (tricks & vexel)
10. Web Design (Dreamweaver / Go Live)
11. Flash Animation
12. Senior Art Show
1. Personal Logo Design
2. Portfolio Design Project
3. Project Flow and management
4. Marketing Strategies
5. Proposals & Contracts
6. Pricing & Estimating
7. Ethics of Design Industry
8. Presentation Skills & Client Relationships
9. Negotiation & Communication
10. Financial Management for Designers
11. Working with suppliers & building a creative team
12. Job Search & Portfolio Presentation